How to apply Lean Startup for Hardware solutions - TMC (en) Shape caret-double-left caret-double-right caret-down caret-left caret-right-circle caret-right Shape close dropdown expand more facebook Logo linkedin logo-footer logo-mark logo-mobile mail play search twitter youtube instagram
Menu Close

How to apply Lean Startup for Hardware solutions

Date and time

Mon, 27 Jun 22 16:00

Innovating often sounds like a creative process that is generally imagined to be without obligation. Though regularly, time and funds are invested in ideas/innovations without a clear understanding of what the return on investment could be. Innovation isn't at all the most straightforward process and is one of the hardest things to predict. So, how do you ensure that these ideas are crafted into commercially successful innovations?

Together, TMC and BW Ventures are hosting a string of webinars that address key topics regarding innovation and we’d like to invite you to join us in this series!

What can you expect?

We do get a lot of questions about how to apply Lean Startup and Customer Development techniques to validate hardware solutions. This webinar will show you how you can perfectly apply these principles to other solutions than just digital ones.

By applying these principles, you will be able to mitigate risk and develop products your customers will pay for and use.

We will touch upon:

  • What is Lean Startup;
  • Some history about Lean Startup;
  • The difference between Lean Startup and Lean Manufacturing;
  • Problem & Solution discovery;
  • Prototyping with hardware solutions;
  • Getting your first commitments on hardware solutions;
  • And now what?

When: 27 June 2022 from 16:00 till 17:30 (CET)
Where: Online via Teams

Previous webinars:

How to build a successful corporate venture in 18 months
How to create an innovation strategy
Where and how to find the best innovation projects for your company

About Maarten

Maartens journey as an entrepreneur started at the age of 19 in the music industry. Six years ago, he started BW Ventures and since then has helped over 100 startups in their quest to find a durable and scalable business model by helping with a structured, customer-centric process that helps them figure out why, how, and what they need to do.

About Lotte

Lotte responsible for The Entrepreneurial Lab of TMC. Within the Entrepreneurial Lab, she facilitates technology based solutions that solve real problems and contribute to societal challenges. She believes that people make innovation possible and therefore builds ecosystems with stakeholders and work towards a better world of tomorrow.

How to apply Lean Startup for Hardware solutions

Are you coming to this event?


What’s your next step? We can help you with that

Ask your question